About

I am a Senior Creative Strategist responsible for crafting compelling narratives and developing innovative strategies that elevate brand identities, engage audiences, and drive measurable results. I specialize in blending storytelling with creative direction to create impactful content that resonates with target markets and enhances overall brand positioning. My expertise includes leading cross-functional teams, conceptualizing creative campaigns, and executing brand strategies that deliver a cohesive and memorable experience across all platforms. Common project deliverables include the following:

• Pioneering new creative approaches, experimenting with emerging trends, technologies, and design styles to keep brands fresh and competitive.

• A champion of user-centered design principles, blending aesthetics with functional clarity to engage target audiences.

• Relevance as a Brand Design Lead who is expected to push boundaries and keep the brand at the cutting edge. Demonstrating innovative thinking and user-focused strategies for leading creative evolution.

I will lead your teams, mentor designers, and deliver cohesive brand experiences. Ready to elevate your brand?

Mission Statement

Showsay is a Lone Wolf Agency—where faith, creativity, and technology collide. We craft bold, purpose-driven brands that don’t just blend in, they break through. From storytelling to design, we bring visions to life with cinematic edge and digital innovation. What makes us different? We move with intention, building brands that speak before a word is said. Ready to stand out? Let’s create something legendary!

Professional Goals

• Showsay is a leading creative agency that bridges faith-driven storytelling with mainstream industries.

• Grow a loyal audience through social media, original content, and strategic branding.

• A full-fledged media company, producing both client work and original intellectual property.

• Leverage new technologies to enhance storytelling across digital platforms.

Emotional Goals

• Maintain creative independence while building meaningful collaborations.

• Develop resilience and discipline in business and artistic pursuits.

• Use storytelling as a way to process, express, and connect with others authentically.

• Stay grounded in faith and stoic principles, ensuring purpose-driven decision-making.

• Find fulfillment in helping others tell their stories and build their brands.

Personal Goals

• Continue growing in strength and discipline through lifting and personal development.

• Maintain and deepen sobriety, using creative work as a tool for healing and growth.

• Live with clarity and purpose, avoiding distractions that don’t align with the mission.

• Shape life experiences into structured narratives that inspire and impact others.

• Balance solitude with meaningful connections that add value to the journey.

Audience

The demographic for Showsay, A Lone Wolf Agency is shaped by its moody, rebellious, and faith-infused storytelling. Here’s a breakdown:

Core Demographic

• Age Range: 18–40 (young adults to early mid-life creatives)

• Sex: Primarily male but with strong appeal to women who resonate with lone wolf, outsider, or independent creative identities

• Race: Diverse, but leans toward urban culture—Black, Latino, and white creatives in cities with strong indie/alternative artistic communities

• Income Level: Middle-class to lower-middle-class, with a mix of struggling independent artists and rising professionals

• Education Level: High school to college-educated, with a strong DIY, self-taught mentality

• Location: Urban and metropolitan areas, particularly in cities known for underground art, tech, and creative movements (NYC, LA, Chicago, Atlanta, etc.)

Psychographics & Interests

• Mindset: Independent thinkers, creative hustlers, faith-driven but not traditionally religious, people navigating personal transformation (e.g., sobriety, self-reinvention)

• Passions: Storytelling, music (hip-hop, alt-rock, lo-fi), film, digital media, entrepreneurship

• Tech Use: Heavy social media users (YouTube, Instagram, X/Twitter), interested in AI, new media, and digital storytelling

• Brand Affinities: Nike (for the grit), A24 (for the indie feel), Kanye (for the rebellious creativity), The Weeknd (for the aesthetic), and faith-driven creators like KB or Lecrae

The Showsay audience is made-up of lone wolves who crave artistic expression, respect faith and resilience, and want to bridge their beliefs with mainstream success.